What not to do with google adsense

Want to make money with Google AdSense for content? Here's a list of what not to do, unless you want to get banned. Google doesn't play around when it comes to click fraud. Click fraud loses Google money, and it loses AdWords customers money. If you don't play by the rules, you may get a warning, you may get suspended, or you may just get banned.

1. Commit Google Don'ts

The first thing to avoid is any of the Google Don'ts. Cloaking, keyword stuffing, and title stacking are all ways to get banned from Google searches. They're also ways to get banned from AdSense. When you place AdSense ads on your site, your site is far more visible to Google and it's much more likely that your rule breaking will be caught.

 

2. Click on Your Own Ads

No matter how tempting, never ever click on your own ads. This is probably the easiest way to get your site suspended or banned. It's a form of click fraud, and Google is very good at catching this, even if you think you're hiding your tracks. Don't let anyone who uses any computer in your home click on your ads, either. Make sure your significant others and children are aware of the rules, or you could jeopardize your standing with Google.

3. Hide Your Ads

It might be tempting to hide your ads by making them the same color as your background or camouflaging them on areas with busy background images. You do still get paid for pageviews, so invisible ads would still pay, right? Don't even try it. This violates Google's Terms of Service, and it's easy to get caught. Don't stuff your ads far below the rest of the content, either. Clicks pay better than pageviews, so it's to your advantage to have your ads prominent. Try to make the ads look like they belong on your page.

4. Beg for Clicks

Don't hold ad-click contests, beg, or even give big hints that people should click on your ads. They can ban you if they catch you begging for clicks anywhere on the Web, including pages that are totally unrelated to your AdSense pages. Google also forbids labeling your ads with language stronger than "sponsored links." This is really for everyone's benefit. Pages that beg for clicks are usually not great reads, and pity clicks don't help the advertisers.
Note: It's fine to have contests on your Web site that aren't related to ad clicking or other rule breaking, such as "best photo" contests.

5. Alter the Code

AdSense generates javascript code that you can copy-and-paste directly into the HTML of your Web page. If you need to change the color or size of your ads, generate new code from AdSense. Don't make changes to the code from your Web page editing program or tweak it by hand. If you put AdSense in Blogger, Google will generate the code for you from within Blogger.

6. Use Robots to Click on Your Site

Never use any sort of automated tool to inflate your page views or click on your ads. This is click fraud of the highest order, and Google is very sophisticated at catching this. This is a trick that can easily get you banned. Likewise, don't use human-powered schemes to pay for clicks, either. No trading clicks with other AdSense users, and no pay-for-clicking schemes. If advertisers wanted to pay people for clicking, they would have signed up for it themselves.

7. Tell People How Much You Earn Per Click

Google is very picky about how much you disclose about how AdSense works. They don't let you tell people how much you were paid per keyword, because this could jeopardize revenue from AdWords advertisers. Beware of anyone who offers to sell you this information.

8. Make Pages Specifically to Display Ads

Google says you can't make pages simply to hang ads, "whether or not the page content is relevant." Many Web sites, including About.com, make money from ads. Google itself makes most of its money from advertising. What makes the difference between ad sponsored content and content for the sake of ads? When you develop your site, your first thought should be about creating content, not ads. Avoid writing empty sentences for the sake of generating keywords, and avoid lengthy copy-and-pastes just to make more pages. Every page you publish should have a content-driven purpose.

9. Make Content About Taboo Topics

Google has a strict list of content standards, and they don't accept AdSense on pages that are violating them. These include, among other things, sites that promote or sell:

• alcohol
• certain weapons
• firearms
• tobacco
• drugs
• designer knock-offs

This is a silly rule to violate, because AdSense is keyword generated, so it's amazingly easy for you to get caught. If you do have content that violates these rules, such as a beer-making supply store, they may be legitimate sites, but AdSense is not for you.

10. Cheat in Any Other Way

This isn't by any means a comprehensive list. I'm sure there are many ways to game the system that Google hasn't found out about... yet. There always are. AdSense is constantly changing to find new ways to detect click fraud, and eventually you will be caught.
The best way to generate income through AdSense is to create good content that is well optimized for search engines and to promote your site through legitimate channels.
That sounds like a lot of work, because it is a lot of work. However, it's a strategy that won't get you banned.

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Google pays for Putting Ads on Your Web Site

AdSense is one of many ways to earn money from the Web. AdSense for content is a system of Google contextual ads that you can place on your blog, search engine, or Web site. Google, in return, will give you a portion of the revenue generated from these ads. The rate you are paid varies, depending on the keywords on your Web site used to generate the ads. Text ads come from Google AdWords, which is Google's advertising program. Advertisers bid in a silent auction to advertise for each keyword.
AdSense also supplies image and video ads through AdWords.

Restrictions:

Google restricts AdSense to non-pornographic Web sites. In addition, you may not use ads that may be confused with Google ads on the same page. If you use AdSense ads on search results, the search results must use the Google search engine.
You may not click on your own ads or encourage others to click on your ads with phrases like "Click on my ads." You must also avoid mechanical or other methods of artificially inflating your page views or clicks. This is considered to be click fraud.
Google also restricts you from disclosing AdSense details, such as how much you were paid for a keyword.

How to Apply:

You must apply, and Google must approve your site, before you may earn money from AdSense. You can fill out an AdSense application directly at www.google.com/adsense
You can also apply from within your Blogger blog.
Learn how to ad AdSense to your Blogger.
The application process may take several days before approval.

Cost:

It is free to place AdSense ads.

AdSense Locations:

AdSense is divided into two basic locations.

• AdSense for Content
• AdSense for Search

AdSense for Content covers ads placed in blogs and Web sites. You can also place ads in the RSS or Atom feed from your blog. AdSense for Search covers ads placed within search engine results. Companies, such as Blingo can create a custom search engine using Google search results.

Payment Method:

Google offers three payment methods.

1. CPC, or cost per click ads pay every time someone clicks on an ad.
2. CPM, or cost per thousand impressions ads pay for every thousand times a page is viewed.
3. Cost per action, or referral ads are software ads that pay for every time someone follows a link and takes the advertised action, such as downloading software.

Google for Search results only use CPC ads.
Payments are generally monthly by either check or electronic funds transfer. US residents must supply tax information to Google, and the income you receive will be reported to the IRS.

Disadvantages:

Google AdSense ads can potentially pay well. There are people who earn in excess of $100,000 per year in AdSense revenue alone. However, to earn money from AdSense, you really need to attract a large audience. This takes time, quality content, search engine optimization, and possibly advertising. It's possible for a new AdSense user to spend more money on advertising and server fees than they earn in revenue. It's also possible to make content with keywords that nobody has purchased through AdWords. When this happens, you will only see Google public service ads, and those do not generate income.

Advantages:

AdSense ads are very unobtrusive, so it provides a better user experience than flashy banner ads. Because the ads are contextual, many people will want to click on them anyway, since the results may be relevant. You don't have to be big or famous to start using AdSense, and the application process is simple. You can even insert ads in your Blogger blog, so you don't need to host your own Web site.
AdSense acts like your own ad broker. You don't have to negotiate prices or find appropriate advertisers. Google does that for you, so you can concentrate on creating quality content and publicizing your Web site.

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Making Money

You can make money directly from your blog, by using AdSense to place ads automatically onto your blog page. The amount you earn depends on your subject matter and the popularity of your blog. Google puts a link to sign up for an AdSense account from within Blogger. You can also opt to avoid AdSense, and no ads will appear on your blog, unless you put them there.

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Getting Started With Blog

Blogger is Google’s free tool for creating blogs. It can be found on the web at http://www.blogger.com.

Blogs, short for web-logs, are a form of online journal.

Getting Started With Blogger

You can use blogs for everything from updating your friends and family about your life, giving your own advice column, discussing your political views, or relating your experience in a topic of interest. You can host blogs with multiple contributors, or you can run your own solo show. You can even use Blogger to make your own podcast feeds. Although there are fancier blog tools out there, the mixture of cost (free) and flexibility makes Blogger one of the best deals around.

Setting Up Your Blog

Setting up a Blogger account takes three easy steps. Create an account, name your blog, and choose a template. You can host multiple blogs with the same account name, so you only need to do that part once. This way you could separate your professional blog about your business from your personal blog about dogs, for instance.

Hosting Your Blog

Screen Capture by Marziah Karch

Blogger will host your blog for free on blogspot.com. You can also use Blogger to automatically ftp your blog posts to your own web space. Make sure you have the correct server settings from your internet service provider, otherwise you may have unpredictable results.

Posting

Once your blog is set up, Blogger has a basic WYSIWYG editor. (What you see is what you get) This is not necessarily a bad thing. Most blogging tools do not have robust html editors, and the ones that do often require java or other plug-ins. If you need more formatting options and a larger window, you can use Google Docs to post to your Blogger blog. You could also do advanced editing with HTML. Blogger has an HTML tab to let you do this directly, although it does not allow JavaScript.

Email Your Posts

You can optionally configure Blogger with a secret email address, so you can email your posts to your blog. This is handy for making updates on the fly or updating from your cell phone or other mobile device.

Pictures

Blogger will let you upload pictures from your desktop and post them to your blog. You can choose the basic layout and size of your images, and they’ll be uploaded to Bloggers’s server space, so you don’t have to host the pictures on a different website. That doesn't mean you can't post with pictures that you've hosted elsewhere on the Web. You can also use Picasa Web Albums to post pictures to your blog.
Google Video and YouTube videos can similarly be directly linked into your blog posts.

Templates

You initially pick one of several templates for Blogger. You can switch to a new template at any point. The template controls the look and feel of your blog, as well as the links on the side. You can also customize and create your own template, although this requires more advanced knowledge of CSS and web design. There are many sites and individuals who also offer Blogger templates free for personal use.
You can change the arrangement of most of the elements within a template by dragging and dropping. Adding new page elements is easy, and Google gives you a good selection, such as link lists, titles, banners, and even AdSense ads.

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Origins

Before blogging became popular, agenda communities took abounding forms, including Usenet, bartering online casework such as GEnie, BiX and the aboriginal CompuServe, e-mail lists and Bulletin Board Systems (BBS). In the 1990s, Internet appointment software, such as WebEx, created active conversations with “threads.” Threads are contemporary access amid letters on a emblematic “corkboard.”
The avant-garde blog acquired from the online diary, area humans would accumulate a active annual of their claimed lives. Most such writers alleged themselves diarists, journalists, or journalers. Justin Hall, who began claimed blogging in 1994 while a apprentice at Swarthmore College, is about accustomed as one of the ancient bloggers, as is Jerry Pournelle.[citation needed] Dave Winer’s Scripting News is aswell accustomed with getting one of the oldest and longest active weblogs. Another aboriginal blog was Wearable Wireless Webcam, an online aggregate annual of a person’s claimed activity accumulation text, video, and pictures transmitted reside from a wearable computer and EyeTap accessory to a web website in 1994. This convenance of semi-automated blogging with reside video calm with argument was referred to as sousveillance, and such journals were aswell acclimated as affirmation in acknowledged matters.
Early blogs were artlessly manually adapted apparatus of accepted Web sites. However, the change of accoutrement to facilitate the assembly and aliment of Web online writing acquaint in about-face archival adjustment fabricated the publishing action achievable to a abundant larger, beneath technical, population. Ultimately, this resulted in the audible chic of online publishing that produces blogs we admit today. For instance, the use of some array of browser-based software is now a archetypal aspect of “blogging”. Blogs can be hosted by committed blog hosting services, or they can be run application blog software, or on approved web hosting services.

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Content And Comments

The Blog Content
Content is the essential purpose for any web site. Retail sites feature a catalog of products. University sites contain information about their campuses, curriculum, and faculty. News sites show the latest news stories. For a personal blog, you might have a bunch of observations, or reviews. Without some sort of updated content, there is little reason to visit a web site more than once.
On a blog, the content consists of articles (also sometimes called “posts” or “entries“) that the author(s) writes. Yes, some blogs have multiple authors, each writing his/her own articles. Typically, blog authors compose their articles in a web-based interface, built into the blogging system itself. Some blogging systems also support the ability to use stand-along client tools, which allows authors to write articles offline and upload them at a later time.
Comments
Want an interactive website? Wouldn’t it be nice if the readers of a website could leave comments, tips or impressions about the site or a specific article? With blogs, they can! Posting comments is one of the most exciting features of blogs.
Most blogs have a method to allow visitors to leave comments. There are also nifty ways for authors of other blogs to leave comments without even visiting the blog! Called “pingbacks” or “trackbacks“, they can inform other bloggers whenever they cite an article from another site in their own articles. All this ensures that online conversations can be maintained painlessly among various site users and websites.

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